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The Washington Post will “Lead” with Video on Story Pages

PALM SPRINGS, CA –  The Washington Post, which has ramped up video production around its video hub called PostTV, is going to increase  video production and will “lead”  with clips in article pages...

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The Washington Post Plans ‘Video, Video, Video’ In 2014

LONDON — The Washington Post already invested in its Post TV online video brand last year. Now it plans to increase editorial video volume and to make more video available to native ad brands. “We’ll...

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Gannett Goes Deep with VR: Daily Show, Cardboard Viewer Distribution and...

LAS VEGAS –  The nations’ biggest newspaper publisher is making a considerable play with VR (virtual reality). It will involve the participation of many of chain’s 3000 journalists, a daily VR show, a...

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Gannett Aims To Scale Local Branded Content Nationwide

LAS VEGAS — These days, the Consumer Electronics Show is about more than just electronics. Marketers and ad agencies also flocked to Vegas to find out about new opportunities to reach consumers. But...

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USA Today’s VR Show Shoots Second Season To Draw Brand Experiences

LAS VEGAS — USA Today is currently in production on a second “season” of its own virtual reality series, as it gears up to offer brands new ways to sell into the medium. A year ago at the Consumer...

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